...and was signed to a major label the same year.
Most of you will hate this band, being that they're pop/rock, but every serious musician trying to make a go of it can learn something here. After only a year of DIY recording and promotion, they were signed to a major label. As any new band knows, if you've got decent songs and performance skill it's relatively easy to create a local buzz about a new band, but it's very difficult to expand on that buzz and turn it into something real. Here's one way that this band did it:
$10,000 In 48 Hours (Without A Label) | Music Industry Blog
And here's some more tips from the same band:
Studio Manifesto|DIY Tactics from Brian Mazzaferri
That's a decent read